Jakartaweekly.com – Kia Sales Indonesia concluded its inaugural participation at the Indonesia International Motor Show (IIMS) 2026 with positive results, marking an optimistic first step in rebuilding the brand’s presence in the country. As its debut exhibition under the management of Kia Sales Indonesia, the brand successfully recorded hundreds of unit sales throughout the event while building public enthusiasm through its electrification lineup and modern family vehicles.
A major highlight of the exhibition was the warm reception for The All New Carens. Consumers who participated in test drive sessions praised the model as a family MPV that offers a perfect balance of comfort, performance, and safety features relevant to today’s mobility needs. This high interest was reflected in the sales composition, where The All New Carens contributed approximately 80% of total sales. This underscores that Kia’s product strategy and driving experience effectively meet the expectations of Indonesian consumers.
“Kia’s first participation in IIMS 2026 is a vital milestone for us to reintroduce Kia’s modern, innovative, and customer-centric DNA to the Indonesian people. The positive response toward The All New Carens and the appreciation for our electrification line are strong signals that our strategic direction is well-received by the market,” said Randy R. Murdoko, Sales VP of Kia Sales Indonesia.
In addition to sales achievements, Kia also garnered significant attention through awards presented to its future-ready electrification lineup. Kia took home two prestigious awards at IIMS 2026: the PV5 as “Favorite Concept Car” and the EV9 as “Best Big EV SUV.” The presence of these two models represents Kia’s vision of providing innovative and futuristic sustainable mobility solutions, further strengthening the brand’s positioning as a progressive global player in the era of electrification.
The “Best Big EV SUV” award for the Kia EV9 reinforces the brand’s standing in the premium electric vehicle segment. With its iconic dimensions, bold design, and innovative technology, the EV9 stands as a modern electric SUV tailored for contemporary needs. Meanwhile, the PV5 as “Favorite Concept Car” highlights Kia’s commitment to exploring future vehicle designs, sparking consumer anticipation for its upcoming launch.
Participation in IIMS 2026 served not only as a product showcase but also as a crucial momentum for Kia to build a closer connection with Indonesian consumers. Visitor enthusiasm was evident through high activity at the booth, media interaction sessions, and direct driving experiences, which proved to be a primary factor in driving purchase intent.
“For us, the numbers are important, but what matters more is the pattern we observe. People arrive with certain expectations; after trying the vehicles, those expectations turn into conviction. That is what makes us optimistic. The foundation is there; now it is about consistently maintaining product quality and service after the exhibition ends,” Randy concluded.